After being known only by their team colors and markets, the Professional Women’s Hockey League has arrived at names for all six of its teams. Minnesota’s will be known as the Frost.
“Our teams were so proud to represent their home markets last season, and as we launch Season Two, we’re elevating that pride with new identities that truly embody the spirit of each club,” PWHL senior vice president for hockey operations Jayna Hefford said in a statement. “These new names and logos capture the dynamic energy of our athletes and enhance our teams’ presence in their cities, building a stronger foundation for the future of our league.”
The PWHL partnered with creative agency Flower Shop to develop the new team identities. The six teams have retained their team colors from last season, the Frost are purple.
The team names are: Boston Fleet, Minnesota Frost, Montréal Victoire, New York Sirens, Ottawa Charge and Toronto Sceptres.
Minnesota won the inaugural Walter Cup as the league’s champion and last week hired Melissa Caruso as its general manager. Natalie Darwitz, the team’s first GM, was fired days after the team won the championship.
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